Reasons for social media usage by enterprises in Sweden 2015, by size of enterprise

Reasons for social media usage by enterprises in Sweden in 2015, by size of enterprise

Reasons for social media usage by enterprises in Sweden 2015, by size of enterprise This statistic displays reasons for social media usage by enterprises in Sweden in 2015, by size of enterprise. There was a tendency for bigger companies (250 employees and more) to use social media in a greater extend than smaller companies. 60 percent of large companies have used social media to recruit employees, while 24 percent of small companies (10-49 employees) have used that.
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Reasons for social media usage by enterprises in Sweden in 2015, by size of enterprise

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10-49 employees50-249 employees250 or more employees
Developing the enterprise's image or market products39%51%66%
Recruiting employees24%41%60%
Obtaining or respond to customer opinions, reviews or questions25%34%51%
Exchanging views, opinions or knowledge within the enterprise12%19%33%
Involving customers in development or innovation of goods or services11%15%25%
Collaborating with business partners or other organisations11%13%22%
10-49 employees50-249 employees250 or more employees
Developing the enterprise's image or market products39%51%66%
Recruiting employees24%41%60%
Obtaining or respond to customer opinions, reviews or questions25%34%51%
Exchanging views, opinions or knowledge within the enterprise12%19%33%
Involving customers in development or innovation of goods or services11%15%25%
Collaborating with business partners or other organisations11%13%22%
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This statistic displays reasons for social media usage by enterprises in Sweden in 2015, by size of enterprise. There was a tendency for bigger companies (250 employees and more) to use social media in a greater extend than smaller companies. 60 percent of large companies have used social media to recruit employees, while 24 percent of small companies (10-49 employees) have used that.
Show more
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