CPC before and after COVID-19 in the UK 2019-2020, by industry

The coronavirus (COVID-19) outbreak has affected CPC (cost-per-click) in many UK industries, although some have seen a more noticeable change than others. The difference between the average cost per click in the insurance industry in December 2019 compared to the CPC in March 2020 is clearly visible.

For further information about the coronavirus (COVID-19) pandemic, please visit our dedicated Facts and Figures page.

Average monthly cost-per-click (CPC) in search advertising before and after the coronavirus (COVID-19) outbreak in the United Kingdom (UK) from December 2019 to March 2020, by industry

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Source

In cooperation with
SEMrush
Release date

May 2020

Region

United Kingdom

Survey time period

December 2019 to March 2020

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Statistics on "Coronavirus impact on the advertising industry in the United Kingdom"

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