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Italy: value of CPC of online ad campaigns in the insurance sector 2018, by city

This statistic represents the average value of CPC of online advertising campaigns in the insurance sector in Italy in 2018, ranked by city. The cost per click was higher in big cities like Milan and Rome (2.36 and 2.77 euros), while players operating in the insurance sector in Bari could run advertising campaigns by having an average CPC of only 0.78 euros.

Average value of CPC (cost per click) of online advertising campaigns in the insurance sector in Italy in 2018, by city

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Source

In cooperation with
SEMrush
Release date

April 2018

Region

Italy

Survey time period

2018

Supplementary notes

The study was conducted taking in consideration 50 thousand keywords.

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Statistics on "Insurtech"

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