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Interaction with brand-sponsored influencers in Italy in 2019

When interacting with a brand-sponsored influencer, how often do you..?

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Source

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Release date

June 2020

Region

Italy

Survey time period

March and April 2019

Number of respondents

692 respondents

Age group

16-54 years

Special properties

followers of influencers or celebrities

Supplementary notes

This question was phrased by the source as follows: "Pensa ora a quando queste persone parlano/promuovono prodotti o servizi. Quanto spesso ti capita di chiedere informazioni direttamente all'influencer"

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Statistics on " Influencer marketing in Italy "

Statistics on Influencer marketing in Italy

Overview

5

Budgets and costs

4

Doing business

6

Market leaders

8

Consumer perspective

6

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