Mobile game monetization preferences of new gamers in select countries 2020

Monetization preferences of mobile games according to new gamers in selected countries as of July 2020

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Sources

Release date

January 2021

Region

Worldwide

Survey time period

July 2020

Number of respondents

global n=13,246

Age group

18 years and older

Method of interview

Online survey

Supplementary notes

New players: Didn’t play mobile games before the initial peak of the pandemic, and continued to play at least an hour a week (July 2020)

Existing players: People who played mobile games both before the initial peak of the pandemic and continued to play at least an hour a week (July 2020)

Values may not add up to 100 percent due to rounding.

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