Main reasons to unsubscribe to SVOD services in Hong Kong 2021

Leading reasons to cancel subscription video-on-demand (SVOD) services in Hong Kong as of May 2021

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Release date

August 2021

Region

Hong Kong

Survey time period

13 to 30 May, 2021

Number of respondents

300 respondents

Age group

16 years and older

Method of interview

Online survey

Supplementary notes

Original survey question:
If you are intended to cancel your subscription to SVOD services, why are you planning to do so? (choose all that apply)

The question was asked among 171 female and 129 male respondents.

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