Snapchat: distribution of U.S. audiences 2020, by gender

This statistic gives information on the distribution of Snapchat users in the United States as of January 2020, sorted by gender. During the survey period, 56.1 percent of Snapchat audiences were female and 43.6 percent of users were male.

Distribution of Snapchat users in the United States as of January 2020, by gender

Loading statistic...
You need to log in to download this statistic
Register for free
Already a member?
Log in
Show detailed source information?
Register for free
Already a member?
Log in
Sources

Release date

February 2020

Region

United States

Survey time period

January 2020

Age group

13 years and older

Special properties

refers to addressable ad audience

Supplementary notes

Snapchat does not publish advertising audience data for genders other than "male" or "female" but the data that the platform reports for male and female audience do not sum to 100 percent.

Statista Accounts: Access All Statistics. Starting from $468 / Year
Basic Account
Get to know the platform

You only have access to basic statistics.

Single Account
Your perfect start with Statista
  • Instant access to 1m statistics
  • Download in XLS, PDF & PNG format
  • Detailed references
$59 $39 / Month *
in the first 12 months
Corporate Account
Full access

Corporate solution including all features.

* All products require an annual contract; Prices do not include sales tax.

Statistics on "Men and women online"

Statista Accounts: Access All Statistics. Starting from $468 / Year
Learn more about how Statista can support your business.