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Effectiveness of social media marketing in the U.S. 2021

Share of social media users that have been driven by social media to make a purchase in the United States as of April 2021

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Source

Use Ask Statista Research Service

In cooperation with
GRIN
Release date

April 2021

Region

United States

Survey time period

April 21, 2021

Number of respondents

1,000 respondents

Age group

16-34 years

Supplementary notes

The source provides the following information about the respondents:

- age group split:
16-17 - 2.7 percent,
18-24 -29.1 percent,
25-34 - 68.2 percent;

- gender split:
women - 57.2 percent,
men - 42.8 percent.

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Statistics on " Social commerce in the United States "

Statistics on Social commerce in the United States

Overview

6

Social buyer behavior

8

Social media influence

8

Social media marketing

5

Further related statistics

21
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