Share of generations shopping for others on Black Friday in France 2021

Published by
D. Tighe,
Nov 17, 2022
During 2021's Black Friday shopping sales event, some 85 percent of Gen Z consumers in France were planning to purchase products or services for others. At just under 80 percent, many millennials were likely to do the same that year.

Share of shoppers that will buy for others during Black Friday in France in 2021, by generation

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Release date

November 2021

Region

France

Survey time period

October and November 2021

Number of respondents

Over 11,000*

Supplementary notes

* The sample size includes a minimum of 1,000 respondents for each of the 11 markets analyzed (the US, UK, Australia, Germany, Austria, France, Belgium, the Netherlands, Sweden, Norway and Finland).

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