Fastest growing fashion and beauty apps in the U.S. 2021
Cider is a social-first, gen-z fashion e-commerce platform based in Hong Kong. In 2021, its mobile app was one of the fashion and beauty apps that registered the highest downloads growth in the United States. The Cider app had almost 29,000 percent more downloads than in 2020. Blush Mark was also among the fastest growing apps in the segment, with a nearly 1,000 percent growth in downloads. Only apps with at least half a million downloads in 2021 were considered.