E-commerce retailers work to ensure their customers a personalized shopping experience, despite several difficulties hindering this process. A 2021 study revealed that 43 percent of e-commerce retailers in the United States couldn't offer a customized shopping experience due to a lack of IT bandwidth. Additionally, 41 percent of e-retailers reported that they struggle to find the right solution partner.
Share of e-commerce retailers identifying challenges in shopping experience personalization in the United States in 2021
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Netcore Cloud. (April 25, 2021). Share of e-commerce retailers identifying challenges in shopping experience personalization in the United States in 2021 [Graph]. In Statista. Retrieved April 26, 2024, from https://www.statista.com/statistics/1318091/personalization-ecommerce-challenges-eretailers/
Netcore Cloud. "Share of e-commerce retailers identifying challenges in shopping experience personalization in the United States in 2021." Chart. April 25, 2021. Statista. Accessed April 26, 2024. https://www.statista.com/statistics/1318091/personalization-ecommerce-challenges-eretailers/
Netcore Cloud. (2021). Share of e-commerce retailers identifying challenges in shopping experience personalization in the United States in 2021. Statista. Statista Inc.. Accessed: April 26, 2024. https://www.statista.com/statistics/1318091/personalization-ecommerce-challenges-eretailers/
Netcore Cloud. "Share of E-commerce Retailers Identifying Challenges in Shopping Experience Personalization in The United States in 2021." Statista, Statista Inc., 25 Apr 2021, https://www.statista.com/statistics/1318091/personalization-ecommerce-challenges-eretailers/
Netcore Cloud, Share of e-commerce retailers identifying challenges in shopping experience personalization in the United States in 2021 Statista, https://www.statista.com/statistics/1318091/personalization-ecommerce-challenges-eretailers/ (last visited April 26, 2024)
Share of e-commerce retailers identifying challenges in shopping experience personalization in the United States in 2021 [Graph], Netcore Cloud, April 25, 2021. [Online]. Available: https://www.statista.com/statistics/1318091/personalization-ecommerce-challenges-eretailers/