Online fragrances sales growth in the U.S. 2020-2026
fragrance e-commerce sales in the United States were estimated to reach around 240 million U.S. dollars in 2022. Forecasts suggest that online perfume sales will be worth roughly 380 million U.S. dollars by 2026.
E-commerce fragrance sales in the United States grew substantially in 2021. Compared to the previous year, online perfume sales increased by over 70 percent. This rapid growth in the online perfume market is expected to slow in the coming years, reaching just above ten percent. In terms of revenue,