It was calculated that in in 2019 Google's ad revenues (including YouTube) accounted for 10.6 percent of total net digital display ad revenues in the United States. At the same time Amazon's ad revenues accounted for 4.1 percent, and are forecast to further grow to a 5.6-percent share by 2022.
Net digital display ad market share of major ad-selling companies in the United States from 2019 to 2022
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Statistics on Digital advertising formats in the United States
Overview
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- Basic Statistic Online advertising revenue in the U.S. 2000-2022
- Premium Statistic Change in digital ad spend in the U.S. 2021-2027
- Basic Statistic Breakdown of U.S. online ad revenue 2022, by format
- Premium Statistic Digital ad spend growth in the U.S. 2023, by format
- Premium Statistic Digital ad viewability rates in the U.S. 2020-2022, by format
- Premium Statistic Leading digital ad strategies & formats in the U.S. 2023
- Premium Statistic Advertising saturation in the U.S. 2022, by medium
- Premium Statistic Media most negatively impacted by cookie deprecation in the U.S. 2022
Display advertising
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- Premium Statistic Ad spending of the banner advertising industry in the U.S. 2018-2027
- Premium Statistic Ad spending of the video advertising industry in the U.S. 2018-2027
- Premium Statistic Revenue growth of video advertising in the U.S. 2018-2027
- Premium Statistic Programmatic display ad spending in the U.S. 2019-2023
- Premium Statistic Share of companies investing in digital video advertising U.S. Q1 2022, by platform
- Premium Statistic Top video ad types considered a must-buy by marketers in the U.S. 2022
- Premium Statistic Digital video advertising in the U.S. 2022, by ad placement
- Premium Statistic Digital display ad market share of major ad-selling companies in the U.S. 2019-2022
Search advertising
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- Premium Statistic Ad spending of the search advertising industry in the U.S. 2018-2027
- Premium Statistic Revenue growth of search advertising in the U.S. 2018-2027
- Premium Statistic Most used search engines by brand in the U.S. 2022
- Basic Statistic Google: annual advertising revenue 2001-2022
- Premium Statistic Share of search in Google's ad revenue in the U.S. 2019-2024
- Premium Statistic GoogleAds CPC in North America 2022, by country
- Premium Statistic Microsoft Corporation search ad revenue 2016-2022
Audio advertising
5
- Premium Statistic Digital audio ad spend in the U.S. 2016-2022
- Premium Statistic Change in audio ad spend in the U.S. 2022, by format
- Premium Statistic Radio local digital advertising revenue in the U.S. 2002-2022
- Premium Statistic U.S. podcast advertising revenue in the U.S. 2015-202
- Premium Statistic Podcast ad revenue in the U.S. 2019-2021, by ad type
Social media advertising
5
- Premium Statistic Revenue of the social media advertising industry in the U.S. 2018-2027
- Premium Statistic Digital Market Outlook: social media ad spend in the U.S. 2017-2026, by device
- Premium Statistic Digital Market Outlook: SM ad spend per internet user U.S. 2017-2026, by device
- Premium Statistic Social network video ad spending in the U.S. 2019-2023
- Premium Statistic Effectiveness of social media marketing in the U.S. 2021
In-game advertising
5
- Premium Statistic Video game ad spend in the U.S. 2021-2022
- Premium Statistic Willingness to view in-game advertising in the U.S. 2022
- Premium Statistic Gamers believing in-game ads improve gaming experience in the U.S. 2021
- Premium Statistic Consumers finding video game product placements effective U.S. 2022, by category
- Premium Statistic Gamer advice to in-game advertisers in the U.S. 2021, by age
Consumer attitudes
6
- Premium Statistic Trust in advertising in the U.S. 2021, by medium
- Premium Statistic Platforms where consumers received irrelevant ads in the U.S. 2022
- Premium Statistic Consumer attitude to ads on streaming services in the U.S. 2022
- Premium Statistic Ad channels leading children to influence parents’ purchase behavior in the U.S. 2022
- Premium Statistic Media where U.S. children have seen/heard ads 2022
- Premium Statistic Ad channels that most grab teens' attention in the U.S. 2021
Further related statistics
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- Internet ad revenue in South Korea 2015-2022, by format
- Digital display and banner advertising spending in Peru 2021-2022
- Digital ad spend in the Nordics 2021, by country
- North America: mobile display ad revenue 2012-2020
- Digital display ad revenue in the U.S. 2016-2019, by company
- Mobile display ad spend in the U.S. 2015-2020
- Leading display advertisers in Russia 2018
- Social ad revenue growth in the U.S. 2015-2018
- Digital display advertising expenditure in France 2008-2015
- Share of ad revenue in Qatar by media platform 2015
- Puerto Rico: main motorcycles digital advertisers 2019
- Costa Rica: largest OOH advertisers 2020
- Advertising revenue in New Zealand 2015-2017, by media segment
- Chile: main motorcycles digital advertisers 2019
- Factors to ensure effective consumer reach in advertising campaigns in Europe 2018
- Industry revenue of “outdoor advertising“ in Pennsylvania 2012-2024
- Digital communication of VSE and SME by channel in France 2014
Further Content: You might find this interesting as well
Statistics
- Internet ad revenue in South Korea 2015-2022, by format
- Digital display and banner advertising spending in Peru 2021-2022
- Digital ad spend in the Nordics 2021, by country
- North America: mobile display ad revenue 2012-2020
- Digital display ad revenue in the U.S. 2016-2019, by company
- Mobile display ad spend in the U.S. 2015-2020
- Leading display advertisers in Russia 2018
- Social ad revenue growth in the U.S. 2015-2018
- Digital display advertising expenditure in France 2008-2015
- Share of ad revenue in Qatar by media platform 2015
- Puerto Rico: main motorcycles digital advertisers 2019
- Costa Rica: largest OOH advertisers 2020
- Advertising revenue in New Zealand 2015-2017, by media segment
- Chile: main motorcycles digital advertisers 2019
- Factors to ensure effective consumer reach in advertising campaigns in Europe 2018
- Industry revenue of “outdoor advertising“ in Pennsylvania 2012-2024
- Digital communication of VSE and SME by channel in France 2014
eMarketer. (July 27, 2020). Net digital display ad market share of major ad-selling companies in the United States from 2019 to 2022 [Graph]. In Statista. Retrieved May 29, 2023, from https://www.statista.com/statistics/237208/digital-display-ad-market-share-of-major-ad-selling-companies-in-the-us-by-revenue/
eMarketer. "Net digital display ad market share of major ad-selling companies in the United States from 2019 to 2022." Chart. July 27, 2020. Statista. Accessed May 29, 2023. https://www.statista.com/statistics/237208/digital-display-ad-market-share-of-major-ad-selling-companies-in-the-us-by-revenue/
eMarketer. (2020). Net digital display ad market share of major ad-selling companies in the United States from 2019 to 2022. Statista. Statista Inc.. Accessed: May 29, 2023. https://www.statista.com/statistics/237208/digital-display-ad-market-share-of-major-ad-selling-companies-in-the-us-by-revenue/
eMarketer. "Net Digital Display Ad Market Share of Major Ad-selling Companies in The United States from 2019 to 2022." Statista, Statista Inc., 27 Jul 2020, https://www.statista.com/statistics/237208/digital-display-ad-market-share-of-major-ad-selling-companies-in-the-us-by-revenue/
eMarketer, Net digital display ad market share of major ad-selling companies in the United States from 2019 to 2022 Statista, https://www.statista.com/statistics/237208/digital-display-ad-market-share-of-major-ad-selling-companies-in-the-us-by-revenue/ (last visited May 29, 2023)
Net digital display ad market share of major ad-selling companies in the United States from 2019 to 2022 [Graph], eMarketer, July 27, 2020. [Online]. Available: https://www.statista.com/statistics/237208/digital-display-ad-market-share-of-major-ad-selling-companies-in-the-us-by-revenue/