Distribution of global advertising spending 2013-2014, by sector

The graph above depicts the distribution of global advertising spending in the first quarter of 2013 and the first quarter 2014, by industry sector. In the presented period, fast moving consumer goods (FMCGs) registered a minor increase - from 20.1 percent in Q1 2013 to 20.3 percent in Q1 2014.

Distribution of global advertising spending in 1st quarter 2013 and 1st quarter 2014, by industry sector

Q1 2013Q1 2014
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Release date

July 2014



Survey time period

Q1 2013 and Q1 2014

Special properties

based mainly on published rate cards

Supplementary notes

Data for Q1 2013 comes from an earlier publication.

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Statistics on "Advertising in North America"

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