Global search ad spend 2021, by industry

Published by Statista Research Department, Mar 15, 2023
In 2021, insurance industry ads made up 15.4 percent of the paid search advertising spending of the analyzed U.S., UK, and EU companies. Automotive industry accounted of 5.2 percent of the expenditure.

Distribution of paid search advertising spending worldwide in 2021, by industry

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Release date

February 2022

Region

Worldwide, United Kingdom, United States, EU

Survey time period

2021

Special properties

among 30,000 US-based companies, 42,000 British companies, and 45,000 EU companies

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Overview

8

Regional data

8

Industry data

5

Channel spending

8

Marketer perspective

7

Consumer perspective

6

Further related statistics

15

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Statistics

Topics

Search advertising in the U.S.Advertising in the United StatesAmazon advertising in the U.S.Digital advertising in the U.S.Digital advertising formats in the U.S.
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