Mobile advertising activities among smartphone users in the United Kingdom (UK) 2013

Mobile advertising activities performed by smartphone users in the United Kingdom (UK) as of March 2013

by Statista Research Department, last edited Jan 17, 2014
Mobile advertising activities among smartphone users in the United Kingdom (UK) 2013 This statistic displays the mobile advertising activities performed by UK smartphone users as of March 2013. Of users, 35.5 percent had seen or read posts on social media from organisations, brands or events.
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Mobile advertising activities performed by smartphone users in the United Kingdom (UK) as of March 2013

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Share of users
Social network - read posts from organizations/brands/events35.5%
Web/app ads: recall seeing ads26.5%
Saw in-game ads20.1%
Social network - clicked on ad16.5%
Social network - received coupon/offer/deal16.3%
Scanned QR/barcode with mobile phone9.5%
Share of users
Social network - read posts from organizations/brands/events35.5%
Web/app ads: recall seeing ads26.5%
Saw in-game ads20.1%
Social network - clicked on ad16.5%
Social network - received coupon/offer/deal16.3%
Scanned QR/barcode with mobile phone9.5%
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by Statista Research Department, last edited Jan 17, 2014
This statistic displays the mobile advertising activities performed by UK smartphone users as of March 2013. Of users, 35.5 percent had seen or read posts on social media from organisations, brands or events.
Show more
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