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Real-time social media marketing information sources in the United Kingdom (UK) 2014

What sources do you use to support your real-time social media marketing activity?

Real-time social media marketing information sources in the United Kingdom (UK) 2014 This statistic displays real-time social media marketing information sources used by marketers in the United Kingdom in 2014. In 2014, 66 percent of respondents reported using Twitter trends and hashtags to support their real-time activity, while 56 percent used news sites as an information source.
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What sources do you use to support your real-time social media marketing activity?

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Description

Source

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This statistic displays real-time social media marketing information sources used by marketers in the United Kingdom in 2014. In 2014, 66 percent of respondents reported using Twitter trends and hashtags to support their real-time activity, while 56 percent used news sites as an information source.
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Release date
March 2014
Region
United Kingdom
Survey time period
February 2014
Special properties
marketers*
Method of interview
Online survey
Supplementary notes
* The source indicates: "Responses are collated from recognisable brands from both B2B (36%) and B2C (64%) from across FMCG, tech, pet food, retail, betting, pharmaceutical, banking and finance, travel, hotel chains, publishers, fashion, groceries, and automotive companies."
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