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Share of social in marketing budgets in the UK 2021

Published by Statista Research Department, Apr 28, 2021
During a January 2021 survey, it was found that at that point in time UK marketers spent approximately 15.6 percent of their marketing budgets on social media; this value was expected to increase to 25.8 percent in the coming five years.

Share of social in marketing budgets in the United Kingdom (UK) as of January 2021

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Source

Release date

February 2021

Region

United Kingdom

Survey time period

January 7 to 31, 2021

Number of respondents

126 respondents

Special properties

mean values / among marketing leaders from for-profit companies

Method of interview

Email survey

Supplementary notes

Original question: "What percent of your marketing budget do you spend on social media?"

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