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B2B digital ad spend in the U.S. 2013-2019, by device

It was measured that in 2018 business-to-business (B2B) digital advertising spending in the United States reached a little over five billion U.S. dollars, out of which 3.32 billion was devoted to desktop and 1.8 billion to mobile advertising. In 2019, B2B mobile advertising is set to surpass two billion U.S. dollars.

Business-to-business (B2B) digital advertising spending in the United States from 2013 to 2019, by device

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Source

Release date

January 2019

Region

United States

Survey time period

2013 to 2018

Special properties

includes all the various fromats of advertising that appears on desktop and laptop computers as well as mobile phones, tablets and other internet-connected devices; includes ads such as Facebook's News Feed ads and Twitter's promoted Tweets

Supplementary notes

Figures for periods prior to 2015 come from previous reporting.

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Statistics on "B2B marketing in the U.S."

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