The graph shows the share of B2B marketing budgets devoted to online marketing in the United States as of December 2016. During the survey, 25 percent of responding B2B marketers stated they had spent between 61 and 80 percent of their total marketing budget on digital marketing.
Share of B2B marketing budgets devoted to online marketing in the United States as of December 2016
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DemandWave. (January 1, 2017). Share of B2B marketing budgets devoted to online marketing in the United States as of December 2016 [Graph]. In Statista. Retrieved June 29, 2022, from https://www.statista.com/statistics/368049/digital-share-b2b-marketing-spending/
DemandWave. "Share of B2B marketing budgets devoted to online marketing in the United States as of December 2016." Chart. January 1, 2017. Statista. Accessed June 29, 2022. https://www.statista.com/statistics/368049/digital-share-b2b-marketing-spending/
DemandWave. (2017). Share of B2B marketing budgets devoted to online marketing in the United States as of December 2016. Statista. Statista Inc.. Accessed: June 29, 2022. https://www.statista.com/statistics/368049/digital-share-b2b-marketing-spending/
DemandWave. "Share of B2b Marketing Budgets Devoted to Online Marketing in The United States as of December 2016." Statista, Statista Inc., 1 Jan 2017, https://www.statista.com/statistics/368049/digital-share-b2b-marketing-spending/
DemandWave, Share of B2B marketing budgets devoted to online marketing in the United States as of December 2016 Statista, https://www.statista.com/statistics/368049/digital-share-b2b-marketing-spending/ (last visited June 29, 2022)