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Advertising market share of media types in Germany 2020

Published by
Evgenia Koptyug,
Sep 17, 2021
In 2020, television made up the largest share of gross media advertising on the German market at 46 percent. This statistic shows the gross advertising market share of different advertising media types in Germany in 2020.

Gross advertising market share of advertising media types in Germany in 2020

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Release date

May 2021

Region

Germany

Survey time period

2020

Special properties

Above-the-line-media (incl. online); as of February 23, 2021

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