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Advertising investments compared to gross domestic product (GDP) in Germany from 2012 to 2016

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Advertising investments in relation to GDP in Germany 2012-2016 This table shows the advertising investments and income of the media in Germany in comparison to the gross domestic product (GDP) from 2012 to 2016. In 2016, the advertising investment share of the GDP was 0.83 percent.
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YearGDP (in billion €)Ad investments (in billion €)Ad investment share of GDP (in %)Media ad income (in billion €)Ad income share of GDP (in %)
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YearGDP (in billion €)Ad investments (in billion €)Ad investment share of GDP (in %)Media ad income (in billion €)Ad income share of GDP (in %)
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Description Source More information
This table shows the advertising investments and income of the media in Germany in comparison to the gross domestic product (GDP) from 2012 to 2016. In 2016, the advertising investment share of the GDP was 0.83 percent.
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Release date
May 2017
Region
Germany
Survey time period
2012 to 2016

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