Advertising investments in relation to GDP in Germany 2012-2022

Advertising investments compared to gross domestic product (GDP) in Germany from 2012 to 2022

Show detailed source information?
Register for free
Already a member?
Log in

Use Ask Statista Research Service

Release date

May 2023



Survey time period

2012 to 2022

Special properties

share of GDP

Supplementary notes

Figures for 2012 to 2015 were taken from previous publications.
¹ Values ​​changed retrospectively due to a new survey method for an advertising medium.
² Changed basis, not comparable with previous years.
³The values ​​of the share of advertising investments in GDP and the share of advertising revenue were calculated independently from the available data in the years 2021 and 2022.
The value for the investments in advertising from the year 2022 is under this link to find

Citation formats
Statista Accounts: Access All Statistics. Starting from $1,788 USD / Year
Basic Account
Get to know the platform

You only have access to basic statistics.
This statistic is not included in your account.

Starter Account
The ideal entry-level account for individual users
  • Instant access to 1m statistics
  • Download in XLS, PDF & PNG format
  • Detailed references
$189 USD $149 USD / Month *
in the first 12 months
Professional Account
Full access

Business Solutions including all features.

* Prices do not include sales tax.

Other statistics that may interest you

Other statistics that may interest you Statistics on

About the industry


About the region


Other regions


Related statistics


Further related statistics

Statista Accounts: Access All Statistics. Starting from $1,788 USD / Year
Learn more about how Statista can support your business.