Digital advertising spending of the U.S. financial services industry was forecast to increase by 20.1 percent in 2021, reaching 23.56 billion U.S. dollars. Financial services are among the industries investing most in this form of advertising, second only to retail.
Change in financial services industry digital advertising spending in the United States from 2017 to 2021
(in billion U.S. dollars)
* Forecast. Data includes advertising that appears on desktop and laptop computers as well as mobile phones, tablets, and other internet-connected devices, and includes all the various formats of advertising on those platforms; includes ads such as Facebook's News Feed Ads and twitter's Promoted Tweets.
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WNIP. (November 15, 2020). Change in financial services industry digital advertising spending in the United States from 2017 to 2021 (in billion U.S. dollars) [Graph]. In Statista. Retrieved May 23, 2022, from https://www.statista.com/statistics/442086/financial-institutions-digital-ad-expenditure-usa/
WNIP. "Change in financial services industry digital advertising spending in the United States from 2017 to 2021 (in billion U.S. dollars)." Chart. November 15, 2020. Statista. Accessed May 23, 2022. https://www.statista.com/statistics/442086/financial-institutions-digital-ad-expenditure-usa/
WNIP. (2020). Change in financial services industry digital advertising spending in the United States from 2017 to 2021 (in billion U.S. dollars). Statista. Statista Inc.. Accessed: May 23, 2022. https://www.statista.com/statistics/442086/financial-institutions-digital-ad-expenditure-usa/
WNIP. "Change in Financial Services Industry Digital Advertising Spending in The United States from 2017 to 2021 (in Billion U.S. Dollars)." Statista, Statista Inc., 15 Nov 2020, https://www.statista.com/statistics/442086/financial-institutions-digital-ad-expenditure-usa/
WNIP, Change in financial services industry digital advertising spending in the United States from 2017 to 2021 (in billion U.S. dollars) Statista, https://www.statista.com/statistics/442086/financial-institutions-digital-ad-expenditure-usa/ (last visited May 23, 2022)
