In 2021, the programmatic advertising market in Europe is expected to reach 28.8 billion U.S. dollars, up from 23.4 billion a year earlier. To compare, the 2021 programmatic ad send in the United States was estimated at 91 billion dollars.
Market value of programmatic advertising in Europe from 2017 to 2021
(in billion U.S. dollars)
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OnAudience. (November 24, 2020). Market value of programmatic advertising in Europe from 2017 to 2021 (in billion U.S. dollars) [Graph]. In Statista. Retrieved May 24, 2022, from https://www.statista.com/statistics/947562/programmatic-ad-market-value-europe/
OnAudience. "Market value of programmatic advertising in Europe from 2017 to 2021 (in billion U.S. dollars)." Chart. November 24, 2020. Statista. Accessed May 24, 2022. https://www.statista.com/statistics/947562/programmatic-ad-market-value-europe/
OnAudience. (2020). Market value of programmatic advertising in Europe from 2017 to 2021 (in billion U.S. dollars). Statista. Statista Inc.. Accessed: May 24, 2022. https://www.statista.com/statistics/947562/programmatic-ad-market-value-europe/
OnAudience. "Market Value of Programmatic Advertising in Europe from 2017 to 2021 (in Billion U.S. Dollars)." Statista, Statista Inc., 24 Nov 2020, https://www.statista.com/statistics/947562/programmatic-ad-market-value-europe/
OnAudience, Market value of programmatic advertising in Europe from 2017 to 2021 (in billion U.S. dollars) Statista, https://www.statista.com/statistics/947562/programmatic-ad-market-value-europe/ (last visited May 24, 2022)
