In 2018, the ad revenue of internet saw around 15 percent growth, followed by outdoor advertising with 2.5 percent. The growth is driven by urbanization, digitalization and mass transportation. On contrast, traditional print media is shrinking continuously.
Change in advertising expenditure in China from 2003 to 2020, by medium
The source does not provide information on radio advertising expenditure between 2003 and 2005. The publications between 2014 and 2015 are not available to access. Figures do not include Hong Kong and Macau.
This feature is limited to our corporate solutions.
Please contact us to get started with full access to dossiers, forecasts, studies and international data.
Corporate Account
Statista Accounts:
Access All Statistics. Starting from $708 / Year
Basic Account
Get to know the platform
You only have access to basic statistics.
This statistic is not included in your account!
Premium Account
Your perfect start with Statista
Instant access to 1m statistics
Download in XLS, PDF & PNG format
Detailed references
$59 / Month *
Corporate Account
Full access
Corporate solution including all features.
* All products require an annual contract.
Prices do not include sales tax.
Statista Accounts:
Access All Statistics. Starting from $708 / Year
Learn more about how Statista can support your business.
GroupM. (June 13, 2019). Change in advertising expenditure in China from 2003 to 2020, by medium [Graph]. In Statista. Retrieved April 06, 2020, from https://www.statista.com/statistics/273450/change-in-ad-spend-in-china-by-medium/
GroupM. "Change in advertising expenditure in China from 2003 to 2020, by medium." Chart. June 13, 2019. Statista. Accessed April 06, 2020. https://www.statista.com/statistics/273450/change-in-ad-spend-in-china-by-medium/
GroupM. (2019). Change in advertising expenditure in China from 2003 to 2020, by medium. Statista. Statista Inc.. Accessed: April 06, 2020. https://www.statista.com/statistics/273450/change-in-ad-spend-in-china-by-medium/
GroupM. "Change in Advertising Expenditure in China from 2003 to 2020, by Medium." Statista, Statista Inc., 13 Jun 2019, https://www.statista.com/statistics/273450/change-in-ad-spend-in-china-by-medium/
GroupM, Change in advertising expenditure in China from 2003 to 2020, by medium Statista, https://www.statista.com/statistics/273450/change-in-ad-spend-in-china-by-medium/ (last visited April 06, 2020)
We use cookies to personalize contents and ads, offer social media features, and analyze access to our website. In your browser settings you can configure or disable this, respectively, and can delete any already placed cookies. For details, please see your browser’s Help section (by pressing F1). Please see our privacy statement for details about how we use data.
