Which of the following types of video have you watched on your smartphone in the past three months?

Most frequently watched mobile video content 2015 This statistic presents the most frequently watched mobile video content among smartphone users as of May 2015. During the survey period, it was found that 41 percent of respondents stated that they had viewed movie trailers via mobile.
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Share of respondents
Music video49%
A funny short video clip/viral video49%
Movie trailer41%
Tutorial or how-to video29%
Sports29%
Advertising or commercials27%
News27%
TV show (full episode)23%
A self made/a video made by a friend/family member22%
TV show (short clip)22%
Full length movie21%
Share of respondents
Music video49%
A funny short video clip/viral video49%
Movie trailer41%
Tutorial or how-to video29%
Sports29%
Advertising or commercials27%
News27%
TV show (full episode)23%
A self made/a video made by a friend/family member22%
TV show (short clip)22%
Full length movie21%

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Description Source More information
This statistic presents the most frequently watched mobile video content among smartphone users as of May 2015. During the survey period, it was found that 41 percent of respondents stated that they had viewed movie trailers via mobile.
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Release date
June 2015
Region
World
Survey time period
April 14 to May 11, 2015
Number of respondents
4,800 respondents
Age group
16 years and older
Special properties
Smartphone owners
Supplementary notes
Data is based on a survey of 24 global markets with 200 consumers each.
"Which of the following types of video have you watched on your smartphone in the past three months?"

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