Social apps with highest usage retention rate 2015

Leading social apps with the highest 24-month usage retention rates worldwide as of August 2015

by Statista Research Department, last edited Feb 14, 2016
Social apps with highest usage retention rate 2015 This statistic presents a ranking of the leading social apps with the highest 24-month usage retention rates worldwide as of August 2015. The source found that 69.6 percent of Android Facebook app users still accessed the social networking app after 24 months.
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Leading social apps with the highest 24-month usage retention rates worldwide as of August 2015

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App install retention rate
Average social app8.7%
Twitter22.9%
Snapchat30.2%
Kakaotalk35.6%
Pinterest37.5%
Instagram39.1%
VKontakte52.7%
Facebook69.6%
App install retention rate
Average social app8.7%
Twitter22.9%
Snapchat30.2%
Kakaotalk35.6%
Pinterest37.5%
Instagram39.1%
VKontakte52.7%
Facebook69.6%
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by Statista Research Department, last edited Feb 14, 2016
This statistic presents a ranking of the leading social apps with the highest 24-month usage retention rates worldwide as of August 2015. The source found that 69.6 percent of Android Facebook app users still accessed the social networking app after 24 months.
Show more
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