The statistic shows information on the projected challenges for the digital media industry worldwide in 2016. During a 2015 survey of media companies, 60 percent of respondents stated that they believed monetization would be the biggest challenge of 2016. Digital media continues to grow worldwide, with forecasts predicting that the number of digital video users will grow from 306.71 million in 2015 to almost 490 million in 2021. Digital music, games, and publishing are all forecast to experience similar growth.
What will be the biggest challenge for the digital media industry in 2016?
The statistic shows information on the projected challenges for the digital media industry worldwide in 2016. During a 2015 survey of media companies, 60 percent of respondents stated that they believed monetization would be the biggest challenge of 2016. Digital media continues to grow worldwide, with forecasts predicting that the number of digital video users will grow from 306.71 million in 2015 to almost 490 million in 2021. Digital music, games, and publishing are all forecast to experience similar growth.
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| Share of respondents | |
|---|---|
| Monetization | 60% |
| Content distribution | 20% |
| Mobile optimization | 14% |
| Incorporation of analytics | 5% |
| Other | 1% |
© Statista 2018
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