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Digital search advertising revenue worldwide from 2015 to 2021, by device (in million U.S. dollars)

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Digital Market Outlook: search ad revenue worldwide 2015-2021, by device The graph presents the digital search advertising revenue worldwide in 2015, and provides a forecast thereof until 2021, broken down by device. The global mobile search ad revenue is expected to grow from 23.41 billion U.S. dollars in 2015 to 83.9 billion in 2021. An overview of all Digital Markets can be found here. Statista’s Digital Market Outlook offers forecasts, detailed market insights and essential performance indicators of the most significant areas in the “Digital Economy”, including various digital goods and services. Alongside revenue forecasts for 50 countries worldwide, Statista offers additional insights into consumer trends and demographic structure of digital consumer markets.
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Exclusive Premium statistic

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Description Source More information
The graph presents the digital search advertising revenue worldwide in 2015, and provides a forecast thereof until 2021, broken down by device. The global mobile search ad revenue is expected to grow from 23.41 billion U.S. dollars in 2015 to 83.9 billion in 2021. An overview of all Digital Markets can be found here. Statista’s Digital Market Outlook offers forecasts, detailed market insights and essential performance indicators of the most significant areas in the “Digital Economy”, including various digital goods and services. Alongside revenue forecasts for 50 countries worldwide, Statista offers additional insights into consumer trends and demographic structure of digital consumer markets.
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Release date
July 2016
Region
Worldwide
Survey time period
2016
Supplementary notes
* Estimate.
Paid-for-search advertising (SEA) denotes text-based advertisements that are displayed next to or above organic search results in a search engine based on local or keyword-related factors. Google's AdWords is the biggest provider of search advertising on the market. Not included are revenues generated through SEO (search engine optimization). All figures refer to net values.
Further information on methodology can be found here.

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