Social media users interested in buy buttons 2015

Share of global active social media users who are interested in using buy buttons on social media as of 3rd quarter 2015

Social media users interested in buy buttons 2015 This statistic presents the share of global active social media users who are interested in using buy buttons on social media as of the third quarter 2015. During the survey period, 17 percent of responding Tumblr users stated that they were interested in social commerce via a buy button on the website.
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Share of global active social media users who are interested in using buy buttons on social media as of 3rd quarter 2015

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Percent of active users
Tumblr17%
Instagram14%
Pinterest13%
Twitter12%
Facebook9%
Percent of active users
Tumblr17%
Instagram14%
Pinterest13%
Twitter12%
Facebook9%
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This statistic presents the share of global active social media users who are interested in using buy buttons on social media as of the third quarter 2015. During the survey period, 17 percent of responding Tumblr users stated that they were interested in social commerce via a buy button on the website.
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Release date
June 2016
Region
Worldwide
Survey time period
2nd and 3rd quarter 2015
Age group
16-64 years
Special properties
active social media users; excl. China
Supplementary notes
Original question: When shopping online, which of the following things are more likely to increase your likelihood of buying a product?
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