This statistic presents the share of online consumers in the United States who are likely to shop online on Black Friday, sorted by number of adults in household. During the October 2017 survey, 63 percent of respondents living in households with three adult members stated that they were likely to shop online on Black Friday.
Share of online consumers in the United States who are likely to shop online on Black Friday as of October 2017, by number of adults in household
Characteristic
Percentage of respondents who are very or rather likely
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Statista Survey. (October 24, 2017). Share of online consumers in the United States who are likely to shop online on Black Friday as of October 2017, by number of adults in household [Graph]. In Statista. Retrieved June 28, 2022, from https://www.statista.com/statistics/636728/us-black-friday-online-shopping-by-household-size/
Statista Survey. "Share of online consumers in the United States who are likely to shop online on Black Friday as of October 2017, by number of adults in household." Chart. October 24, 2017. Statista. Accessed June 28, 2022. https://www.statista.com/statistics/636728/us-black-friday-online-shopping-by-household-size/
Statista Survey. (2017). Share of online consumers in the United States who are likely to shop online on Black Friday as of October 2017, by number of adults in household. Statista. Statista Inc.. Accessed: June 28, 2022. https://www.statista.com/statistics/636728/us-black-friday-online-shopping-by-household-size/
Statista Survey. "Share of Online Consumers in The United States Who Are Likely to Shop Online on Black Friday as of October 2017, by Number of Adults in Household." Statista, Statista Inc., 24 Oct 2017, https://www.statista.com/statistics/636728/us-black-friday-online-shopping-by-household-size/
Statista Survey, Share of online consumers in the United States who are likely to shop online on Black Friday as of October 2017, by number of adults in household Statista, https://www.statista.com/statistics/636728/us-black-friday-online-shopping-by-household-size/ (last visited June 28, 2022)