In 2020, beauty, fragrances, and health-related items accounted for approximately 12 percent of all online orders processed on Black Friday (November 27) in Brazil. Likewise, the fashion and accessories and home items categories each accounted for around 12 percent of online purchases made on that date. Overall, Brazil registered more than 655,000 online orders for beauty, fragrances, and health-related products during Black Friday.
Leading e-commerce categories based on share of online orders processed on Black Friday in Brazil in 2020
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NeoTrust. (December 4, 2020). Leading e-commerce categories based on share of online orders processed on Black Friday in Brazil in 2020 [Graph]. In Statista. Retrieved August 16, 2022, from https://www.statista.com/statistics/780774/black-friday-e-commerce-checkouts-share-category-brazil/
NeoTrust. "Leading e-commerce categories based on share of online orders processed on Black Friday in Brazil in 2020." Chart. December 4, 2020. Statista. Accessed August 16, 2022. https://www.statista.com/statistics/780774/black-friday-e-commerce-checkouts-share-category-brazil/
NeoTrust. (2020). Leading e-commerce categories based on share of online orders processed on Black Friday in Brazil in 2020. Statista. Statista Inc.. Accessed: August 16, 2022. https://www.statista.com/statistics/780774/black-friday-e-commerce-checkouts-share-category-brazil/
NeoTrust. "Leading E-commerce Categories Based on Share of Online Orders Processed on Black Friday in Brazil in 2020." Statista, Statista Inc., 4 Dec 2020, https://www.statista.com/statistics/780774/black-friday-e-commerce-checkouts-share-category-brazil/
NeoTrust, Leading e-commerce categories based on share of online orders processed on Black Friday in Brazil in 2020 Statista, https://www.statista.com/statistics/780774/black-friday-e-commerce-checkouts-share-category-brazil/ (last visited August 16, 2022)
