Preferred methods of communication in loyalty programs in the Netherlands 2016

This statistic shows the results of a 2016 survey in which respondents in the Netherlands were asked about their preferred way to communicate with their loyalty program. Among those surveyed, 47 percent said they prefer to communicate with their loyalty program online, making this the most popular method in the provided list.

What is your preferred way to communicate with your loyalty program?

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Source

Release date

April 2017

Region

Netherlands

Survey time period

October 6, 2016 to October 21, 2016

Number of respondents

295 respondents

Age group

18-65 years

Special properties

loyalty program members

Method of interview

Online interview

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Statistics on "Digital media in the Netherlands"

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