Major international e-commerce platforms in Taiwan 2021

Published by
Yihan Ma,
Aug 8, 2023
According to a 2021 survey in Taiwan, about 19 percent of the surveyed consumers said they bought items from Alibaba's shopping platforms Taobao or Tmall. In comparison, around 8.4 percent of respondents shopped on Rakuten. The outbreak of the coronavirus pandemic severely impacted the usage of cross-border online shopping in Taiwan.

Most popular cross-border e-commerce platforms among Taiwanese shoppers as of October 2021

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Release date

May 2022

Region

Taiwan

Survey time period

October 2021

Number of respondents

2,500 respondents

Method of interview

Online survey

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E-commerce in TaiwanE-commerce worldwideE-Commerce in ChinaTaiwanE-commerce in Japan
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