U.S. Google AdWords mobile CTR 2018, by industry

The chart shows the average mobile clickthrough rate (CTR) in Google AdWords in selected industries in the United States between August 2017 and January 2018. For the arts and entertainment mobile search ads, the click-through rate amounted to 5.01 percent during the measured period.

Average mobile clickthrough rate (CTR) in Google AdWords in selected industries in the United States between August 2017 and January 2018

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Source

Release date

September 2018

Region

United States

Survey time period

August 2017 to January 2018

Number of respondents

20,297 respondents

Special properties

US-based wordstream client accounts

Supplementary notes

Averages denote median figures to account for potential outliers.

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Statistics on "Search advertising in the U.S."

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