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Time-in-view of mobile web display ads in Europe H1 2019, by country

This statistic shows the time-in-view of mobile web display advertising in selected European countries between January and June 2019. According to data published by Integral Ad Science, mobile web display ads stayed in view for an average of 15.15 seconds in Germany.

Time-in-view for mobile web display advertising in selected European countries in the 1st half of 2019

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Release date

April 2020



Survey time period

January 1 to June 30, 2019

Supplementary notes

The source adds the following information: "Time-in-view is the average duration that a viewable impression remained in view. This average does not include impressions that were not viewable according to the MRC standard in the calculation."

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