This statistic shows the time-in-view of mobile web display advertising in selected European countries between January and June 2018. According to data published by Integral Ad Science, mobile web display ads stayed in view for an average of 8.08 seconds in Germany.
Time-in-view for mobile web display advertising in selected European countries in the 1st half of 2018
(in seconds)
Time-in-view in seconds
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Source
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Survey by
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Published by
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Source link
https://www.statista.com
Release date
October 2018
Region
Europe
Survey time period
January 1 to June 30, 2018
Supplementary notes
The source adds the following information: "Time-in-view is the average duration that a viewable impression remained in view. This average does not include impressions that were not viewable according to the MRC standard in the calculation."
Time-in-view of mobile web display ads in Europe H1 2018, by country
This statistic shows the time-in-view of mobile web display advertising in selected European countries between January and June 2018. According to data published by Integral Ad Science, mobile web display ads stayed in view for an average of 8.08 seconds in Germany.
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Integral Ad Science. (October 29, 2018). Time-in-view for mobile web display advertising in selected European countries in the 1st half of 2018 (in seconds) [Graph]. In Statista. Retrieved November 20, 2019, from https://www.statista.com/statistics/946017/desktop-display-ad-time-in-view-in-europe/
Integral Ad Science. "Time-in-view for mobile web display advertising in selected European countries in the 1st half of 2018 (in seconds)." Chart. October 29, 2018. Statista. Accessed November 20, 2019. https://www.statista.com/statistics/946017/desktop-display-ad-time-in-view-in-europe/
Integral Ad Science. (2018). Time-in-view for mobile web display advertising in selected European countries in the 1st half of 2018 (in seconds). Statista. Statista Inc.. Accessed: November 20, 2019. https://www.statista.com/statistics/946017/desktop-display-ad-time-in-view-in-europe/
Integral Ad Science. "Time-in-view for Mobile Web Display Advertising in Selected European Countries in The 1st Half of 2018 (in Seconds)." Statista, Statista Inc., 29 Oct 2018, https://www.statista.com/statistics/946017/desktop-display-ad-time-in-view-in-europe/
Integral Ad Science, Time-in-view for mobile web display advertising in selected European countries in the 1st half of 2018 (in seconds) Statista, https://www.statista.com/statistics/946017/desktop-display-ad-time-in-view-in-europe/ (last visited November 20, 2019)
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