LINE: advertising segment revenue by segment

A breakdown of the advertising revenue generated by LINE Corporation showed that the account advertising segment accounted for a revenue of approximately 62.7 billion Japanese yen in 2019. During that year, the total revenue of LINE Corporation amounted to more than 227 billion yen.

LINE Corporation's advertising revenue from 2017 to 2019, by segment (in billion Japanese yen)

Characteristic	Display advertising	Account advertising	Other advertising
-	-	-	-
-	-	-	-
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Release date

January 2020

More information

Region

Worldwide, Japan

Survey time period

2017 to 2019

Special properties

consolidated figures

Supplementary notes

The source provides the following explanation:
(1) Revenues from display advertising primarily consisted of fees from advertisement on services such as Timeline, Smart Channel and LINE News.
(2) Revenues from account advertising primarily consisted of fees from LINE Official Accounts, Sponsored Stickers and LINE Points.
(3) Revenues from other advertising were mainly attributable to advertising revenue from livedoor, NAVER Matome, and LINE Part-Time Job.

100 Japanese yen equal 0.74 U.S. dollars or 0.70 euros as of December 2022.

Data prior to 2018 come from previous reporting.

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