In France in 2020, the source wanted to assess how French B2B business content creators perceived their social media influencer activity and what it meant for them. Thus, many French influencers saw their activity as an opportunity to share their passion (92 percent). Moreover, as much as 75 percent of the sample saw their activity as an influencer as a fun activity, and 77 percent wanted to stand up for or pass on an important message.
Opinion of French B2B content creators on the benefits of being an influencer in 2020
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Reech. (December 8, 2020). Opinion of French B2B content creators on the benefits of being an influencer in 2020 [Graph]. In Statista. Retrieved September 01, 2024, from https://www.statista.com/statistics/1214099/benefits-b2b-content-creator-france/
Reech. "Opinion of French B2B content creators on the benefits of being an influencer in 2020." Chart. December 8, 2020. Statista. Accessed September 01, 2024. https://www.statista.com/statistics/1214099/benefits-b2b-content-creator-france/
Reech. (2020). Opinion of French B2B content creators on the benefits of being an influencer in 2020. Statista. Statista Inc.. Accessed: September 01, 2024. https://www.statista.com/statistics/1214099/benefits-b2b-content-creator-france/
Reech. "Opinion of French B2b Content Creators on The Benefits of Being An Influencer in 2020." Statista, Statista Inc., 8 Dec 2020, https://www.statista.com/statistics/1214099/benefits-b2b-content-creator-france/
Reech, Opinion of French B2B content creators on the benefits of being an influencer in 2020 Statista, https://www.statista.com/statistics/1214099/benefits-b2b-content-creator-france/ (last visited September 01, 2024)
Opinion of French B2B content creators on the benefits of being an influencer in 2020 [Graph], Reech, December 8, 2020. [Online]. Available: https://www.statista.com/statistics/1214099/benefits-b2b-content-creator-france/