According to an October 2022 survey of social media users aged between 16 and 24 in the United Kingdom, approximately half of respondents reported using YouTube multiple times per day. At the same time, almost two out of 10 respondents used the video platform once a day, while 14 percent of Gen Z users engaged with YouTube every two or three days. YouTube is one of the most-used social platforms among Gen Z in the UK in 2022.
YouTube engagement among Gen Z users in the United Kingdom in October 2022, by frequency
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Ipsos MORI. (October 22, 2022). YouTube engagement among Gen Z users in the United Kingdom in October 2022, by frequency [Graph]. In Statista. Retrieved October 06, 2024, from https://www.statista.com/statistics/1365134/gen-z-youtube-usage-uk-by-frequency/
Ipsos MORI. "YouTube engagement among Gen Z users in the United Kingdom in October 2022, by frequency." Chart. October 22, 2022. Statista. Accessed October 06, 2024. https://www.statista.com/statistics/1365134/gen-z-youtube-usage-uk-by-frequency/
Ipsos MORI. (2022). YouTube engagement among Gen Z users in the United Kingdom in October 2022, by frequency. Statista. Statista Inc.. Accessed: October 06, 2024. https://www.statista.com/statistics/1365134/gen-z-youtube-usage-uk-by-frequency/
Ipsos MORI. "Youtube Engagement among Gen Z Users in The United Kingdom in October 2022, by Frequency." Statista, Statista Inc., 22 Oct 2022, https://www.statista.com/statistics/1365134/gen-z-youtube-usage-uk-by-frequency/
Ipsos MORI, YouTube engagement among Gen Z users in the United Kingdom in October 2022, by frequency Statista, https://www.statista.com/statistics/1365134/gen-z-youtube-usage-uk-by-frequency/ (last visited October 06, 2024)
YouTube engagement among Gen Z users in the United Kingdom in October 2022, by frequency [Graph], Ipsos MORI, October 22, 2022. [Online]. Available: https://www.statista.com/statistics/1365134/gen-z-youtube-usage-uk-by-frequency/