During a March 2023 survey among brand marketers in the United States, 36 percent of respondents said industry regulations should guide the usage of generative artificial intelligence (AI) in marketing. This was followed by 27 percent of respondents citing company regulations. Conversely, a mere three percent reckoned there should be no regulations whatsoever.
Leading forms of regulation that would be most beneficial to developing generative artificial intelligence (AI) in marketing according to marketers in the United States as of March 2023
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how Statista can support your business.
Sitecore. (May 9, 2023). Leading forms of regulation that would be most beneficial to developing generative artificial intelligence (AI) in marketing according to marketers in the United States as of March 2023 [Graph]. In Statista. Retrieved October 04, 2024, from https://www.statista.com/statistics/1425373/leading-regulations-guide-ai-use-marketing-us/
Sitecore. "Leading forms of regulation that would be most beneficial to developing generative artificial intelligence (AI) in marketing according to marketers in the United States as of March 2023." Chart. May 9, 2023. Statista. Accessed October 04, 2024. https://www.statista.com/statistics/1425373/leading-regulations-guide-ai-use-marketing-us/
Sitecore. (2023). Leading forms of regulation that would be most beneficial to developing generative artificial intelligence (AI) in marketing according to marketers in the United States as of March 2023. Statista. Statista Inc.. Accessed: October 04, 2024. https://www.statista.com/statistics/1425373/leading-regulations-guide-ai-use-marketing-us/
Sitecore. "Leading Forms of Regulation That Would Be Most Beneficial to Developing Generative Artificial Intelligence (Ai) in Marketing According to Marketers in The United States as of March 2023." Statista, Statista Inc., 9 May 2023, https://www.statista.com/statistics/1425373/leading-regulations-guide-ai-use-marketing-us/
Sitecore, Leading forms of regulation that would be most beneficial to developing generative artificial intelligence (AI) in marketing according to marketers in the United States as of March 2023 Statista, https://www.statista.com/statistics/1425373/leading-regulations-guide-ai-use-marketing-us/ (last visited October 04, 2024)
Leading forms of regulation that would be most beneficial to developing generative artificial intelligence (AI) in marketing according to marketers in the United States as of March 2023 [Graph], Sitecore, May 9, 2023. [Online]. Available: https://www.statista.com/statistics/1425373/leading-regulations-guide-ai-use-marketing-us/