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Expected change in marketing spending according to CMOs in the U.S. 2012-2023

Change in marketing spending according to CMOs in the United States from 2012 to 2023

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Sources

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Release date

February 2022

Region

United States

Survey time period

2012 to 2022

Number of respondents

320**

Special properties

among marketers from for-profit companies

Method of interview

Email survey

Supplementary notes

*Forecast.
**Sample from 2021 survey
Question: "By what percent has your overall marketing spending changed in the prior 12 months? How do you expect it to change in the next 12 months?"

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Statistics on "Marketing in the United States"

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