National TV advertising revenue NCAA Division I Men's Basketball Championship (March Madness) from 2002 to 2017 (in million U.S. dollars)

TV advertising revenue during March Madness 2002-2017 The timeline presents TV advertising revenue during the NCAA men's basketball tournament from 2002 to 2017. In 2017, the revenue amounted to nearly 1.29 billion U.S. dollars.
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Revenue in million U.S. dollars
2002358
2003379.9
2004454
2005479
2006504
2007525
2008648
2009598
2010623
2011782
20121,095
20131,117
20141,134
20151,188
20161,244
20171,285
Revenue in million U.S. dollars
2002358
2003379.9
2004454
2005479
2006504
2007525
2008648
2009598
2010623
2011782
20121,095
20131,117
20141,134
20151,188
20161,244
20171,285
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Description Source More information
The timeline presents TV advertising revenue during the NCAA men's basketball tournament from 2002 to 2017. In 2017, the revenue amounted to nearly 1.29 billion U.S. dollars.
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Release date
March 2018
Region
United States
Survey time period
2002 to 2017
Special properties
includes pre-game, game & post-game programming
Supplementary notes
Figures for periods prior to 2017 come from previous reporting.

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