Major sporting events national TV ad revenue in the U.S. 2015-2019

The statistic presents data on national TV advertising revenue generated during the Super Bowl Games, World Series, NBA Finals and Olympic Games from 2015 to 2019. In 2019, World Series generated 191 million U.S. dollars in national TV ad revenue, while same year's Super Bowl ad revenue reached 336 million. NBA finals placed between the two events with 288 million dollars invested in TV ads during the event.

The 2019 Super Bowl, won by the New England Patriots, generated network TV advertising revenue of 336 million U.S. dollars, a decrease of five million U.S. dollars on the revenue generated in 2018. The average cost of a 30-second TV commercial during the 2019 Super Bowl was 4.1 million U.S. dollars, marking the second highest cost to-date, right after the 2017 rate of 4.7 million.

Major sporting events national TV advertising revenue in the United States from 2015 to 2019

Super Bowl GameWorld SeriesOlympic GamesNBA Finals
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Release date

January 2020


United States

Survey time period

2015 to 2019

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Statistics on "TV advertising in the U.S."

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