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Super Bowl TV commercials share 2014-2018, by length
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Super Bowl TV commercials share 2014-2018, by length
Distribution of TV commercials during the Super Bowl broadcasts from 2014 to 2018, by ad length
The statistic shows the distribution of TV commercials during the Super Bowl from 2014 to 2018, broken down by ad length. According to the source, 31 percent of all Super Bowl commercials in 2018 were 60-seconds long, while a year earlier the same was true for 19 percent of ads. All in all, there were 86 network TV commercials during the Super Bowl game that year.
Distribution of TV commercials during the Super Bowl broadcasts from 2014 to 2018, by ad length
| 15 seconds or less | 30 seconds | 60 seconds | Other lengths | |
|---|---|---|---|---|
| - | - | - | - | - |
| - | - | - | - | - |
| - | - | - | - | - |
| - | - | - | - | - |
| - | - | - | - | - |
| 15 seconds or less | 30 seconds | 60 seconds | Other lengths | |
|---|---|---|---|---|
| - | - | - | - | - |
| - | - | - | - | - |
| - | - | - | - | - |
| - | - | - | - | - |
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Description
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The statistic shows the distribution of TV commercials during the Super Bowl from 2014 to 2018, broken down by ad length. According to the source, 31 percent of all Super Bowl commercials in 2018 were 60-seconds long, while a year earlier the same was true for 19 percent of ads. All in all, there were 86 network TV commercials during the Super Bowl game that year.
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- Release date
- January 2019
- Region
- United States
- Survey time period
- 2014 to 2018
Source
- Show sources information
- As a Premium user you get access to the detailed source references and background information about this statistic.
- Show publisher information
- Release date
- January 2019
More information
- Region
- United States
- Survey time period
- 2014 to 2018
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Statistics on "TV advertising in the U.S."
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Statistics
- Consumer opinions on Super Bowl TV commercials in the U.S. 2014-2017
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- Advertising worldwide
- Advertising industry in Spain
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- Advertising in Germany
- Advertising in Turkey
- Advertising in Belgium
- Advertising in Africa
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Statistics on "TV advertising in the U.S."
- Distribution of global TV industry revenue in 2015, by source and region
- Global television advertising revenue from 2018 to 2022 (in billion U.S. dollars)
- TV advertising spending worldwide from 2010 to 2020, by type (in billion U.S. dollars)
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- National primetime TV upfront ad sales in the United States from 2008/09 to 2018/19 season (in million U.S. dollars)
- Short-form direct response TV (DRTV) advertising spending in the United States from 4th quarter 2010 to 4th quarter 2017 (in million U.S. dollars)
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