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The graph above depicts global mobile advertising expenditure from 2013 to 2015, broken down by region. In 2015, North America ranked first, with 16.7 billion euro spending, up from 10.03 billion a year earlier.
- Media & Advertising ›
- Advertising & Marketing ›
Global mobile advertising expenditure 2013-2015, by region
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Statistics on "Advertising worldwide"
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- Global advertising spending from 2010 to 2017 (in billion U.S. dollars)Global advertising spending 2010-2017
- Growth of advertising spending worldwide from 2013 to 2019Growth of advertising spending worldwide 2013-2019
- Distribution of global advertising spending from 2015 to 2020, by regionGlobal advertising spending 2015-2020, by region
- Change in advertising revenue in 2015 and 2016, by regionAdvertising revenue growth 2015-2016
- Advertising expenditure in the world's largest ad markets in 2016 (in billion U.S. dollars)Advertising expenditure in the world's largest ad markets 2016
- Advertising expenditure at the world's largest ad markets in 2019 (in billion U.S. dollars)Advertising expenditure at the world's largest ad markets 2019
- Countries with highest advertising spending per person in 2016 (in U.S. dollars)Countries with highest ad spend per person in 2016
- Year-over-year change of advertising expenditure in selected countries in 2016 and 2017Ad spend growth 2016-2017, by country
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- Newspaper advertising expenditure worldwide from 2014 to 2016 (in billion U.S. dollars)Global newspaper advertising expenditure 2014-2016
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- Change in newspaper advertising revenue worldwide between 2010 and 2014, by regionGlobal newspaper ad revenue growth 2010-2014, by region
- Distribution of magazine publishing revenue worldwide in 2015 and 2020, by platformMagazine publishing worldwide 2015-2020, by platform
- Consumer magazine advertising expenditure worldwide from 2009 to 2019 (in billion U.S. dollars)Global magazine ad expenditure 2009-2019
- Global consumer magazines advertising revenue from 2008 to 2016 (in billion U.S. dollars)Global consumer magazines advertising revenue 2008-2016
- Magazine advertising expenditure worldwide from 2014 to 2016 (in billion U.S. dollars)Global magazine advertising expenditure 2014-2016
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- Global TV industry revenue in 2015, by source (in billion British pounds)Global TV industry revenue 2015, by source
- Global television advertising revenue from 2016 to 2020 (in billion U.S. dollars)Global television advertising revenue 2016-2020
- Compound annual growth rate of TV advertising spending worldwide between 2014 and 2020, by regionTV ad spend CAGR 2014-2020, by region
- Distribution of TV advertising spending worldwide in 2019, by segmentGlobal TV ad spend 2019, by segment
- Compound annual growth rate of global TV advertising spending between 2013 and 2018, by platformGrowth of the global TV advertising spending 2013-2018, by platform
- Distribution of global TV industry revenue in 2015, by source and regionGlobal TV revenue 2015, by source & region
- Coping mechanisms against ads on TV and video content worldwide in 2015 Coping mechanisms against ads in video content worldwide 2015
- Global radio revenue in 2015, by source (in billion British pounds)Global radio revenue 2015, by source
The most important statistics
- Global out-of-home advertising revenue in 2014 and 2019 (in billion U.S. dollars)Global out-of-home advertising revenue 2014-2019
- Compound annual growth rate of the fastest growing out-of-home advertising markets worldwide between 2013 and 2017Fastest growing out-of-home advertising markets between 2013 and 2017
- Compound annual growth rate of out-of-home advertising spending in select markets worldwide between 2014 and 2019Growth of out-of-home advertising in select countries 2014-2019
- Largest outdoor advertising companies worldwide in 2016, by revenue (in million U.S. dollars)Revenue of outdoor advertising companies 2016
- Share of digital in out-of-home adverting revenue in selected markets worldwide in 2019Share of digital in out-of-home adverting revenue in selected markets 2019
- Digital out-of-home (DOOH) advertising spending worldwide in 2014 and 2019 (in billion U.S. dollars)Global DOOH ad spend 2014-2019
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- Digital advertising spending worldwide from 2015 to 2020 (in billion U.S. dollars) Digital advertising spending worldwide 2015-2020
- Internet advertising expenditure worldwide from 2013 to 2019, by type (in billion U.S. dollars)Global internet advertising expenditure 2013-2019, by type
- Selected online companies ranked by total digital advertising revenue from 2012 to 2016 (in billion U.S. dollars)Digital advertising revenue of leading online companies 2012-2016
- Per capita digital advertising spending worldwide in 2016, by region (in U.S. dollars)Per capita digital ad spend 2016, by region
- Digital advertising revenue in selected countries worldwide in 2016 (in billion U.S. dollars)Digital Market Outlook: digital advertising revenue in selected countries 2016
- Net digital ad revenues of Google as percentage of total digital advertising revenues worldwide from 2016 to 2019Google's market share of global digital ad revenues 2016-2019
- Digital advertising spending in Western Europe from 2015 to 2020 (in billion U.S. dollars) Western Europe: digital ad spend 2015-2020
- Digital advertising spending in the Middle East and Africa from 2015 to 2020 (in billion U.S. dollars) Digital ad spend in the Middle East and Africa 2015-2020
The most important statistics
- Mobile internet advertising spending worldwide from 2015 to 2020 (in billion U.S. dollars) Mobile ad spend worldwide 2015-2020
- Global mobile advertising expenditure from 2013 to 2015, by region (in million euro)Global mobile advertising expenditure 2013-2015, by region
- Global mobile advertising expenditure from 2012 to 2014, by category (in billion U.S. dollars)Global mobile advertising expenditure 2012-2014, by category
- Mobile in-app advertising spending worldwide from 2013 to 2016 (in billion U.S. dollars)Mobile in-app advertising spending worldwide 2013-2016
- Mobile app revenue composition in selected key markets in 2014, by countryMobile apps: revenue composition 2014, by country
- Distribution of mobile advertising revenue worldwide from 2013 to 2018, by countryGlobal mobile advertising revenue 2013-2018, by country
The most important statistics
- Global cinema advertising revenue from 2015 to 2019 (in billion U.S. dollars)Global cinema advertising revenue from 2015-2019
- Video games advertising revenue worldwide from 2009 to 2019 (in billion U.S. dollars)Global video games ad revenue 2009-2019
- Types of in-game ads used by game developers worldwide as of October 2015Most used types of in-game ads by developers worldwide 2015
- Types of combination in-game ads used by game developers worldwide as of October 2015Most used combinations of in-game ads by developers worldwide 2015
- Product placement spending worldwide and in select countries in 2012, 2014 and 2019 (in million U.S. dollars)Global product placement spending 2012-2019
The most important statistics
- The most creative advertising agencies in the world in 2015, according to Directory's Big Won Creative IndexThe most creative advertising agencies in the world in 2015
- Most creative agency networks by number of points in the 2016 Gunn ReportGunn Report: most creative agency networks in 2016
- Leading PR agencies worldwide in 2016, by fee income (in million U.S. dollars)Leading PR agencies worldwide 2016
- Leading digital agency networks worldwide in 2016, by revenue (in million U.S. dollars)Leading digital agency networks worldwide 2016
- Global revenue of the Publicis Groupe from 2008 to 2016Revenue of the Publicis Groupe 2008-2016
- Interpublic Group's revenue from 2006 to 2016 (in billion U.S. dollars)Interpublic Group's revenue 2006-2016
- Omnicom Group's revenue from 2006 to 2016 (in billion U.S. dollars)Omnicom Group's revenue 2006-2016
- Revenue generated by WPP from 2006 to 2016 (in billion British pounds)WPP: annual revenue 2006-2016
The most important statistics
- Revenue generated by the Cannes Lions festival from 2014 to 2016 (in million British pounds)Cannes Lions festival revenue 2014-2016
- Number of entries at Cannes Lions in 2015 and 2016, by categoryCannes Lions: numbers of entries 2015-2016, by category
- Cannes Lions International Festival of Creativity entry fee revenue in 2013 and 2014 (in million U.S. dollars)Cannes Lions International Festival of Creativity: entry fee revenue 2013-2014
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