In 2023, Meta's average revenue per user was 40.60 U.S. dollars, up from 39.63 USD in 2022. The social network's family of apps segment revenue (which mainly consists of advertising) in 2022 was over 133 billion U.S. dollars.
Average revenue per user (ARPU) of Meta Platforms from 2011 to 2023
(in U.S. dollars)
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how Statista can support your business.
Meta Platforms. (February 1, 2024). Average revenue per user (ARPU) of Meta Platforms from 2011 to 2023 (in U.S. dollars) [Graph]. In Statista. Retrieved November 06, 2024, from https://www.statista.com/statistics/234056/facebooks-average-advertising-revenue-per-user/
Meta Platforms. "Average revenue per user (ARPU) of Meta Platforms from 2011 to 2023 (in U.S. dollars)." Chart. February 1, 2024. Statista. Accessed November 06, 2024. https://www.statista.com/statistics/234056/facebooks-average-advertising-revenue-per-user/
Meta Platforms. (2024). Average revenue per user (ARPU) of Meta Platforms from 2011 to 2023 (in U.S. dollars). Statista. Statista Inc.. Accessed: November 06, 2024. https://www.statista.com/statistics/234056/facebooks-average-advertising-revenue-per-user/
Meta Platforms. "Average Revenue per User (Arpu) of Meta Platforms from 2011 to 2023 (in U.S. Dollars)." Statista, Statista Inc., 1 Feb 2024, https://www.statista.com/statistics/234056/facebooks-average-advertising-revenue-per-user/
Meta Platforms, Average revenue per user (ARPU) of Meta Platforms from 2011 to 2023 (in U.S. dollars) Statista, https://www.statista.com/statistics/234056/facebooks-average-advertising-revenue-per-user/ (last visited November 06, 2024)
Average revenue per user (ARPU) of Meta Platforms from 2011 to 2023 (in U.S. dollars) [Graph], Meta Platforms, February 1, 2024. [Online]. Available: https://www.statista.com/statistics/234056/facebooks-average-advertising-revenue-per-user/