Advertising revenues of selected social networks in the United States from 2015 to 2018 (in million U.S. dollars)

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FacebookTwitterLinkedInSnapchat
20158,027.61,277.6609.458.1
201611,932.41,338.7730.8348.4
2017*15,193.81,404.3807.5804.5
2018*18,570.21,469.1911.51,320.1

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This statistic provides data on the advertising revenue of selected social networks in the United States. In 2016, Facebook generated 11.9 billion U.S. dollars in U.S. social media revenues. Professional network LinkedIn generated 731 million U.S. dollars.
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Release date
November 2016
Region
United States
Survey time period
2015 to 2016
Supplementary notes
*Forecast
Includes paid advertising appearing within social networks, social network games and social network apps; excludes spending by marketers that goes toward developing or maintaining a social network presence.

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