This statistic presents Facebook's annual marketing expenditure from 2010 to 2018. In the last reported year, the social network's marketing spending amounted to 7.8 billion U.S. dollars, up from 4.7 billion U.S. dollars in the previous year.
Annual global marketing and sales costs of Facebook from 2010 to 2018
(in million U.S. dollars)
This feature is limited to our corporate solutions.
Please contact us to get started with full access to dossiers, forecasts, studies and international data.
Corporate Account
Statista Accounts:
Access All Statistics. Starting from $708 / Year
Basic Account
Get to know the platform
You only have access to basic statistics.
This statistic is not included in your account!
Premium Account
Your perfect start with Statista
Instant access to 1m statistics
Download in XLS, PDF & PNG format
Detailed references
$59 / Month *
Corporate Account
Full access
Corporate solution including all features.
* All products require an annual contract.
Prices do not include sales tax.
Statista Accounts:
Access All Statistics. Starting from $708 / Year
Learn more about how Statista can support your business.
Facebook. (February 1, 2019). Annual global marketing and sales costs of Facebook from 2010 to 2018 (in million U.S. dollars) [Graph]. In Statista. Retrieved January 27, 2020, from https://www.statista.com/statistics/506867/facebook-marketing-spending/
Facebook. "Annual global marketing and sales costs of Facebook from 2010 to 2018 (in million U.S. dollars)." Chart. February 1, 2019. Statista. Accessed January 27, 2020. https://www.statista.com/statistics/506867/facebook-marketing-spending/
Facebook. (2019). Annual global marketing and sales costs of Facebook from 2010 to 2018 (in million U.S. dollars). Statista. Statista Inc.. Accessed: January 27, 2020. https://www.statista.com/statistics/506867/facebook-marketing-spending/
Facebook. "Annual Global Marketing and Sales Costs of Facebook from 2010 to 2018 (in Million U.S. Dollars)." Statista, Statista Inc., 1 Feb 2019, https://www.statista.com/statistics/506867/facebook-marketing-spending/
Facebook, Annual global marketing and sales costs of Facebook from 2010 to 2018 (in million U.S. dollars) Statista, https://www.statista.com/statistics/506867/facebook-marketing-spending/ (last visited January 27, 2020)
We use cookies to personalize contents and ads, offer social media features, and analyze access to our website. In your browser settings you can configure or disable this, respectively, and can delete any already placed cookies. For details, please see your browser’s Help section (by pressing F1). Please see our privacy statement for details about how we use data.
