Percentage of U.S. internet users who use Pinterest as of January 2018, by annual household income

Pinterest usage reach in the United States 2018, by household income This statistic shows the share of internet users in the United States who were using Pinterest as of January 2018, sorted by annual household income. We Are Flint found that 45 percent of internet users with household earnings of less than 30,000 US dollars per year used the social networking site.
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Annual household incomeReach
Less than 30k USD 45%
30k-60k USD 52%
60-70k USD 55%
70-80k USD 62%
80-100k USD 58%
100k+ USD58%
Annual household incomeReach
Less than 30k USD 45%
30k-60k USD 52%
60-70k USD 55%
70-80k USD 62%
80-100k USD 58%
100k+ USD58%
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Description Source More information
This statistic shows the share of internet users in the United States who were using Pinterest as of January 2018, sorted by annual household income. We Are Flint found that 45 percent of internet users with household earnings of less than 30,000 US dollars per year used the social networking site.
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Release date
February 2018
Region
United States
Survey time period
January 20 to 22, 2018
Number of respondents
2,007 respondents
Age group
18 years and older
Method of interview
Online panel

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