Most popular categories on Pinterest in the U.S. 2017, by gender

Most popular Pinterest categories in the United States as of February 2017, by gender

Most popular categories on Pinterest in the U.S. 2017, by gender This statistic gives information on the most popular Pinterest categories according to users in the United States as of February 2017, by gender. During the survey, it was found that 37 percent of responding female Pinterest users liked the clothing and apparel category on the site.
Show more

Most popular Pinterest categories in the United States as of February 2017, by gender

Loading statistic...
Expand statistic
FemaleMale
Art, Art Supplies & Hobbies 51%38%
Baby Gear 7%8%
Clothing & Apparel 37%37%
Entertainment (Books, Music, etc.) 30%48%
Flowers, Food, Drinks & Gifts 50%36%
Footwear 11%20%
Health & Beauty 50%28%
Home, Garden & Pool/Spa 47%41%
Jewelry, Handbags & Accessories 25%18%
Sporting Goods 7%44%
Other 11%9%
None of the above 2%6%
FemaleMale
Art, Art Supplies & Hobbies 51%38%
Baby Gear 7%8%
Clothing & Apparel 37%37%
Entertainment (Books, Music, etc.) 30%48%
Flowers, Food, Drinks & Gifts 50%36%
Footwear 11%20%
Health & Beauty 50%28%
Home, Garden & Pool/Spa 47%41%
Jewelry, Handbags & Accessories 25%18%
Sporting Goods 7%44%
Other 11%9%
None of the above 2%6%
Download Settings Share
Chart type
Datalabels
Share on Social Media
HTML code to embed chart as PNG (FAQ)
Download started
Please be patient - this may take a moment

Description

Source

More information

This statistic gives information on the most popular Pinterest categories according to users in the United States as of February 2017, by gender. During the survey, it was found that 37 percent of responding female Pinterest users liked the clothing and apparel category on the site.
Show more
Release date
March 2017
Region
United States
Survey time period
March 2012
Number of respondents
386 respondents
Age group
18 years and older
Special properties
Pinterest users
Method of interview
Online survey
Supplementary notes
Original question: What categories on Pinterest do you like most?
Multiple choices were possible.
Statista Accounts: Access All Statistics. Starting from $588 / Year
Basic Account
Get to know the platform

You only have access to basic statistics.

Premium Account
Your perfect start with Statista
  • Instant access to 1m statistics
  • Download in XLS, PDF & PNG format
  • Detailed references

$49 / Month *

Corporate Account
Full access

Corporate solution including all features.

* All products require an annual contract.
   Prices do not include sales tax.
Leading companies trust Statista:
paypalgoogleadobepgsamsungtelekom
Related Studies: Available to Download in PDF or PPTX Format
Pinterest
Pinterest

All Information
in one Presentation

Pinterest

Everything On "Pinterest" in One Document: Edited and Divided into Handy Chapters. Including Detailed References.

I think of Statista as Google for researchers. Statista provides you with the information you search for right away.
Dr. Horst Stipp

Dr. Horst Stipp
EVP, Research & Innovation, Advertising Research Foundation

Statistics on "Pinterest"
  • Demographics
  • Benchmark
  • Usage
The most important statistics
  • Advertising and social commerce
Need help with using Statista for your research? Tutorials and first steps
Further Content: Statistics, Studies, and Topic Pages
Learn more about how Statista can support your business.
Do you have any questions about our business solutions?

We provide you with detailed information about our Corporate Account.