Most popular categories on Pinterest in the U.S. 2017, by gender

Most popular Pinterest categories in the United States as of February 2017, by gender

by J. Clement, last edited May 2, 2017
Most popular categories on Pinterest in the U.S. 2017, by gender This statistic gives information on the most popular Pinterest categories according to users in the United States as of February 2017, by gender. During the survey, it was found that 37 percent of responding female Pinterest users liked the clothing and apparel category on the site.
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Most popular Pinterest categories in the United States as of February 2017, by gender

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FemaleMale
Art, Art Supplies & Hobbies 51%38%
Baby Gear 7%8%
Clothing & Apparel 37%37%
Entertainment (Books, Music, etc.) 30%48%
Flowers, Food, Drinks & Gifts 50%36%
Footwear 11%20%
Health & Beauty 50%28%
Home, Garden & Pool/Spa 47%41%
Jewelry, Handbags & Accessories 25%18%
Sporting Goods 7%44%
Other 11%9%
None of the above 2%6%
FemaleMale
Art, Art Supplies & Hobbies 51%38%
Baby Gear 7%8%
Clothing & Apparel 37%37%
Entertainment (Books, Music, etc.) 30%48%
Flowers, Food, Drinks & Gifts 50%36%
Footwear 11%20%
Health & Beauty 50%28%
Home, Garden & Pool/Spa 47%41%
Jewelry, Handbags & Accessories 25%18%
Sporting Goods 7%44%
Other 11%9%
None of the above 2%6%
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by J. Clement, last edited May 2, 2017
This statistic gives information on the most popular Pinterest categories according to users in the United States as of February 2017, by gender. During the survey, it was found that 37 percent of responding female Pinterest users liked the clothing and apparel category on the site.
Show more
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