77 percent also said they had a content marketing strategy in place in their organization.
During a survey conducted among global marketers in mid-2019, 91 percent of respondents said they were in fact already using content marketing as part of their promotional efforts. What is more, Use of content marketing in organizations worldwide as of June 2019
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Statistics on Content marketing worldwide
Overview
6
- Premium Statistic Content marketing revenue worldwide 2018-2026
- Premium Statistic Companies with a content marketing strategies worldwide 2019-2021
- Premium Statistic Use of content marketing among B2B marketers worldwide 2017-2022
- Premium Statistic Channels used for marketing content promotion worldwide 2022
- Premium Statistic Content marketing technologies used worldwide 2022
- Premium Statistic Leading areas of interest for B2B content marketers worldwide 2022
Budgets
4
Goals
3
Tactics
7
- Premium Statistic Content types used for marketing worldwide 2022
- Premium Statistic Types of marketing content services outsourced most often worldwide 2022
- Premium Statistic Top tactics helping global content marketers boost position in search rankings 2022
- Premium Statistic Ways online content is used to drive revenues worldwide 2022
- Premium Statistic Paid methods used for content distribution by B2B marketers worldwide 2022
- Premium Statistic Social media types used by B2B marketers worldwide 2022
- Premium Statistic Top social media platforms used for B2B content marketing worldwide 2022
Metrics
4
Effectiveness
6
- Premium Statistic Popularity of measuring content marketing ROI worldwide 2022
- Premium Statistic Content marketing strategy effectiveness worldwide 2022
- Premium Statistic Leading approaches to content-led communications worldwide 2022
- Premium Statistic Leading uses of content-led advertising worldwide 2022
- Premium Statistic Top social media for marketing content distribution worldwide 2022
- Premium Statistic Most effective social media platforms for B2B marketers worldwide 2022
Employment
3
Further related statistics
15
- Content marketing KPIs in Denmark 2021
- companies using different content promotion methods in Norway 2018
- Content marketing tools used in manufacturing marketing in North America 2016
- Familiarity with content marketing in the U.S. 2016
- Latin America: most preferred types of digital marketing content 2019
- Content marketing budget share in manufacturing marketing in North America 2017
- Content marketing: monthly investment of advertising companies in Spain 2018
- Content marketing types used in manufacturing marketing in North America 2017
- Survey on obtaining knowledge about target groups in Denmark 2017
- B2C content marketing challenges in North America 2021
- Italy: content and digital advertising market 2013-2015
- Main reasons to use bloggers in content marketing strategies in Spain 2018
- Digital consumption of the arts Singapore 2011-2019
- CNN Brasil digital content viewership 2021
- Preference for online conversations among Generation Z South Korea 2019
Further Content: You might find this interesting as well
Statistics
- Content marketing KPIs in Denmark 2021
- companies using different content promotion methods in Norway 2018
- Content marketing tools used in manufacturing marketing in North America 2016
- Familiarity with content marketing in the U.S. 2016
- Latin America: most preferred types of digital marketing content 2019
- Content marketing budget share in manufacturing marketing in North America 2017
- Content marketing: monthly investment of advertising companies in Spain 2018
- Content marketing types used in manufacturing marketing in North America 2017
- Survey on obtaining knowledge about target groups in Denmark 2017
- B2C content marketing challenges in North America 2021
- Italy: content and digital advertising market 2013-2015
- Main reasons to use bloggers in content marketing strategies in Spain 2018
- Digital consumption of the arts Singapore 2011-2019
- CNN Brasil digital content viewership 2021
- Preference for online conversations among Generation Z South Korea 2019
Semrush. (December 10, 2019). Use of content marketing in organizations worldwide as of June 2019 [Graph]. In Statista. Retrieved March 25, 2023, from https://www.statista.com/statistics/251434/use-of-content-marketing-worldwide/
Semrush. "Use of content marketing in organizations worldwide as of June 2019." Chart. December 10, 2019. Statista. Accessed March 25, 2023. https://www.statista.com/statistics/251434/use-of-content-marketing-worldwide/
Semrush. (2019). Use of content marketing in organizations worldwide as of June 2019. Statista. Statista Inc.. Accessed: March 25, 2023. https://www.statista.com/statistics/251434/use-of-content-marketing-worldwide/
Semrush. "Use of Content Marketing in Organizations Worldwide as of June 2019." Statista, Statista Inc., 10 Dec 2019, https://www.statista.com/statistics/251434/use-of-content-marketing-worldwide/
Semrush, Use of content marketing in organizations worldwide as of June 2019 Statista, https://www.statista.com/statistics/251434/use-of-content-marketing-worldwide/ (last visited March 25, 2023)
Use of content marketing in organizations worldwide as of June 2019 [Graph], Semrush, December 10, 2019. [Online]. Available: https://www.statista.com/statistics/251434/use-of-content-marketing-worldwide/